Giorgio Armani with this show, he completely nailed the subject of chinos, the crossover item of the season, seen on both women’s and men’s runways this summer.
There were gray pinstripes for the boys, pastels for the girls, pop prints (crabs and shells) vaguely reminiscent of the Memphis years in Milan.
Freedom as lightness of being and eclecticism of appearance. A collection frame, true to Emporio Armani’s principles: a mirror of contemporary reality, made of clothes designed in essential, rigorous Armani style, which is expressed through generous volumes and muted hues. Key items –windbreakers, duster coats, T-shirts, dresses, suits, jackets, cargo pants and shorts – to wear layered, mixed and matched as elements of a unique personal expression. A celebration of feminine beauty in all its nuances, whether with high heels or sneakers: being yourself is what counts. A collection dedicated to free-spirited, dynamic women, unabashedly showing their legs with a sporty spring in their step.
The Design details accentuate the playful spirit of the collection. The accessories underscore the concept of freedom: handbags, geometric-style sandals and white sneakers.
Playing with fashion, without forsaking beauty: this is the message of the collection.