Marni FW25: The Creative Salon

Within the walls of a salon that transforms every corner into a living canvas, Marni FW25 intertwines past, present, and future in a play of stylistic overlays that break down every boundary. The collection takes shape through the fortuitous encounter of Francesco Risso, Olaolu Slawn, and Soldier Boyfriend, united by an explosive alchemy that fuses historical opulence with the raw energy of underground culture. A month-long artistic residency in London, an idea born amidst misty aperitifs, finds its expression in The Pink Sun.
The Salon becomes the beating heart of the collection, an ode to the meeting of distant and different worlds, united by a common pursuit of transformation. The Marni house, like an ever-changing space, reflects a creative process without limits, where every creation is an act of experimentation, craftsmanship, and reinvention. The salon becomes a place of experimentation and inspiration, much like a smoky Milanese café, where the vermouth MARTINI spritz symbolizes an atmosphere full of vitality and passion.
The FW25 collection turns into a visual fairy tale: the skin of a wolf becomes a tailored suit, flowers bloom from satin dresses, tufts of fur fall like feathers, creating a unique contrast between wild nature and refined craftsmanship. A vision that turns every garment into a living sculpture, an ode to the continuous evolution of creativity and craftsmanship. The essence of beauty is no longer just visible but lives and breathes in the fabrics, forms, and details.
A Marni dress is not just a piece of clothing but a declaration of transformation, a tribute to imagination that dares to break the boundaries between the possible and the impossible. An universe where every detail tells a story, every shape invites one to dream and to dare. The collective work of these three artists forms an invisible bond that transforms fashion into an act of pure art, made of experiments, explorations, and, most importantly, dreams becoming reality.