bURBERRY AND ITS LATEST rOMANTIC HERO

Burberry unveils the campaign for Burberry Hero, its new men's fragrance, starring Adam Driver. The campaign presents the ultimate romantic hero, a man in search of freedom and personal transformation, no longer held back by preconceptions, without giving in to facile youthfulness. An embodiment of freedom, transformation and masculine energy. An exploration of self and a respect for the majesty of the natural world