Disney’s 100th anniversary celebrations started in London with the announcement of a series of events, exhibitions, concerts and creation of dedicated merchandise
Milan also celebrated this magical anniversary at the B&B Distribuzioni showroom, which presented a new selection of fabrics and wallpapers produced by Sanderson, the historic factory that began its collaboration with Walt Disney in 1928.
Donald Duck, Dumbo, Winnie the Pooh and Bambi are all featured in this delightful new collection, which combines Sanderson’s iconic palette with Disney’s timeless aesthetic and universal appeal. Careful and in-depth analysis of the incredible archive of images, original animation stills, posters, brochures and character guidelines inspired this new range of designs. Treasured memories of enchanting characters come to life in nostalgic color stories.
Commissioned by Walt Disney, Sanderson began producing an exciting new collection of children’s wallpaper at his Perivale factory, followed by a range of matching fabrics, printed in Uxbridge, England. That was 1928, the year Mickey Mouse appeared in Steamboat Willie winning hearts and becoming a household name. As the 1930s arrived, the Mickey Mouse comic strip was introduced, a perfect medium to translate into wallpaper.
Now, nearly 100 years later, Sanderson has unveiled a selection of original fabrics and wallpapers that faithfully interpret a cast of iconic Disney characters.
“Our archive is a treasure trove of inspiration and it is our privilege to share this wonderful piece of nostalgia with the world. Disney is part of all of our childhoods and represents joy, happiness and family time. This collection features a piece of history, reviving the iconic Disney Home x Sanderson designs from the 1930s, along with the addition of newly created fabrics and wallpapers, each featuring original Disney characters.” Rebecca Craig, Lead Designer, Sanderson.
This magical launch includes 14 wallpapers and 12 fabrics in a palette of 25 delightful hues. Each color theme was created to maintain an archival look, similar to that of the original document, while bringing each design to life in a way that is functional for today.