Ozwald Boateng embarked on a new adventure to explore the world of interior design with Poltrona Frau as the perfect partner. The result? An extraordinary collection of seating, lifestyle accessories, fabrics and wallpapers, all inspired by the concept of “Culture & Craft”
Words DOMENICO COSTANTINI
In a bold convergence of fashion and interior design, Poltrona Frau has unveiled an unprecedented collaboration with renowned menswear designer Ozwald Boateng. This designer, well-known for his Savile Row headquarters, has ventured into new horizons within the realm of interior design during London Design Week, one of the industry’s most prestigious events.
Boateng’s decision to embark on this new venture was driven by a deep aspiration to apply his expertise in men’s fashion to the realm of interior furnishings. Poltrona Frau, renowned for its Italian craftsmanship and high-quality artisanship, proved to be the perfect choice for this collaboration, sharing a unified vision with the designer.
The outcome of this synergy is an extraordinary collection that encompasses various elements, including seating, lifestyle accessories, fabrics, and wallpapers, all inspired by the concept of “Culture & Craft.” The collection showcases two iconic pieces from the Poltrona Frau brand, the Chester sofa and armchair, alongside the Vanity Fair armchair. Furthermore, the Beautilities category has been enriched with new accessories, all characterized by Boateng’s distinctive tribal motif.
Boateng enthusiastically expressed his excitement for this unique challenge, stating, “The opportunity to bring my background in men’s fashion into the world of interior design has been a long-standing dream of mine. Finding the ideal partner who shares my vision and values has been an exhilarating and rewarding journey.”
Boateng’s creativity shines through in every detail of the collection. A notable example is the reinterpretation of the renowned Chester line in three distinct variations: Classic Chester, Chester Line, and Chester One, each featuring a fresh interpretation of his distinctive tribal motif. The hot embossing technique on Pelle Frau Nubuck, used to apply the motif, has been refined and perfected by a team of designers and specialists.
Ozwald Boateng & Poltrona Frau products are special editions that are not limited, and will be available at Ozwald Boateng ateliers as well as Poltrona Frau flagship stores and select authorised resellers.
Visit Poltronafrau.com to learn more.