Southern California’s Iconic Brand Redefines Fashion Exploration for Spring/Summer 2024 with the new Venture Daze collection
Words DILETTA MARSILI
In a bold stride towards self-expression through style, UGG® presents the Venture Daze Collection as the latest chapter in its Feels Like UGG seasonal campaign. Designed for the adventurers, the explorers, and those unapologetically embracing their fashion journey, this new collection marks a departure from distance and a leap into the realm of fearless expression.
Gone are the days of playing it safe; the Venture Daze Collection beckons individuals to make a statement. Centered around an all-gender mule and slide silhouette, this line speaks to the spirit of forging new paths and celebrating daring craftsmanship. Drawing from the timeless design of UGG®’s beloved Tasman, the Venture Daze Collection introduces two disruptively stylish hybrid styles. Crafted with a commitment to sustainability, these shoes boast materials such as sugarcane EVA and Leather Working Group suede, all while staying true to the iconic DNA of the UGG® brand. But it’s not just about aesthetics; functionality takes center stage. Emphasizing the shoe’s ability to seamlessly transition from day to night, from casual strolls to adventurous outings, the collection features a new tire tread outsole. This innovative addition, paired with UGG®’s signature softness and comfort, creates a fusion of fashion-forward appeal and unparalleled coziness that only UGG® can deliver.
